Reach Pasadena Tobacco Control Campaign

Funded by the Centers for Disease Control and Prevention, the City of Pasadena Public Health Department launched an anti-smoking media campaign as part of the Pasadena REACH (Racial and Ethnic Approaches to Community Health) Project and awarded Pastilla as the agency to create the campaign.

Our Roles
Concept | Copywriting & Messaging

Print & Digital Marketing
OOH | Print | Social Media