Reach Pasadena Tobacco Control Campaign

Funded by the Centers for Disease Control and Prevention, the City of Pasadena Public Health Department launched an anti-smoking media campaign as part of the Pasadena REACH (Racial and Ethnic Approaches to Community Health) Project and awarded Pastilla as the agency to create the campaign.

Our Roles
Creative
Concept | Copywriting & Messaging

Print & Digital Marketing
OOH | Print | Social Media