Microsoft Surface Pro 3
The success of the Microsoft Surface campaign prompted Microsoft to re-engage Pastilla for its Surface Pro 3 marketing campaign. The challenge was to utilize the momentum built by the previous Surface campaign to launch their newest tablet into a highly competitive market. Ready to leverage the design strengths of the Surface tablet, we focused our strategy on the product features. The Surface Pro 3 was faster, thinner, and lighter than any other product on the market.