Branding & Identity
Digital Product Design
Development & Technology
The video and photo sharing world is one of the most highly ranked and dominant app spaces out there, andwe wanted to dive right in. With the notion of telling a story in a better and simpler way, Arcley came to life.
We set out to create an app that lets everyday people share their video content with the touch of a few buttons. Mobile users are inundated with unnecessary app features and upgrades. We made the opposite. In seconds, users can select up to 10 video clips, pick a song of their choice with automatic fade in to out integration, and watch the app assemble a fully edited and shareable video right before your eyes.
Simply put, Arcley does video editing for you. Pastilla created the entire visual identity system and managed the development from start to finish, delivering an app that lets users capture the moment, share the moment, and stay in the moment. Arcley launches this year for iOS in the iTunes app store.
Winning an award for Best Designed Mobile App Interface, Arcley’s sleek, sophisticated and simplistic design makes video editing easy.